Boost site speed and utilise widgets

Once you’ve created a qualified following, then it takes time to engage with your audience. If you’ve got a complex topic to write about, consider creating an ultimate guide and dividing it into chapters rather than putting all your thoughts in one article. Most cities in the US …

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The reason everyone loves link bait

SEO is a time consuming effort which most people running an online business do not have. Keywords are mainly the products and services that you provide. How do soldiers and generals alike prepare for battle? Most SEO’s (and dare i say internet marketers) fall victim to optimizing too heavily …

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Discover the connection between user experience cloaking

Every site, for the purposes of being optimized for Search Engines needs to go through a very timely process to complete the desired outcome. Efficient use of content is necessary to create a positive experience for the visitor. Ideally they find what they are looking for quickly, they extract the …

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Make URLs a priority

Give up the traditional advertising methods and focus on SEO, Google Adwords or Social Media. Once your web pages / website has been optimised by your search engine optimisation professional and you've applied all the legitimate methods to bring your page ranking to it's optimum, then one other method to increase …

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Make sure you know exactly what you're doing with hits

But not all duplicate content is editorially created. More and more, search engines have begun to incorporate social context into their search results. Like all things when it comes to building an effective SEO strategy research is key! Don’t be afraid to check out your competitor’s sites and …

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Get Keyword Suggestions

SEOs often like to use tricks and they like to use the most recent tactics to fool the algorithms to rank their pages higher and, when this works at first and then stops working, that’s when a lot of SEO say “SEO is hard!” Well, it’s not hard …

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What to Do?

Adjusting your keyword distribution gives you power to change your campaign over time. Links within long-form, evergreen content are also more valuable than links in short, news-based posts. If you are already running an Internet marketing campaign or are about to embark on an Internet marketing campaign, one concept you …

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Latest developments in web 2.0

Refusal to accept failure is where expensive mistakes happen, mainly because they are unnecessarily prolonged. It doesn’t necessarily have to be paragraphs of content you’ve paid copywriters to write or invested internal man hours to create – it could simply be a short editorial piece unique to the product …

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Use both internal and external links to add further value

Instead of searching for "running shoes," a user may search "what are the best running shoes for arched feet?" As queries have become more specific, search engines have moved beyond simply matching keywords to them. They are possible to rank for, but it can take a long time and you …

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Great ideas about bounce rates to share with your colleagues

Instead of focusing on keywords that get you more traffic, focus on those that translate into conversions, revenue and profits. To truly exist, a site needs steady traffic and a track record of providing good information. You need to create a real sense of personality with your brand if you …

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Identify niche blogs, forums and newsletters

Your title should always tie directly to your content. If it doesn’t, the visitor is more likely to bounce, sending Google a signal that your content didn’t serve their search interest. As a result, Google will drop your position in the SERPs like a hot potato. They are …

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Useful tips from experts in authority sites

Even those who are know about SEO may have difficulty executing their SEO strategies to produce the desired affect. A backlink from a more important page that is high in popularity itself will count more toward a higher ranking for your website. This was known as spamming. As long as …

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Invest in blogs

Prioritise content marketing. That's publishing valuable content on your website. These can be articles, blogs, white papers, videos, infographics or other interesting information that can be shared with your network via an e-newsletter or social media. Doing this will create backlinks naturally. Don’t overlook websites that don’t have …

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Defining Your Site’s Audience

Many businesses don't consider the fact that more 70% of a website's traffic does not arrive via the homepage. Instead, search engine results match the webpage closest to the keywords and direct the user there. It might be good to have a fantastic piece of copy on your homepage, but …

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Making your site easy to navigate

Content is written in a manner that helps Google and other search engines find and identify it as being relevant to certain keywords and phrases that people enter into the search engine query box. If you have been creating content on your website for years and post frequently, then you …

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Thinking about conversion rates makes everything OK

Yes, contextual link building is important, because they boost results on search engines. But, the number of links on a particular content page also matters to Google. The right threshold for you may differ. Among many, SEO or search engine optimization has emerged as a heart and soul of digital …

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Tactics around reporting

Niche directories and directories attached to informative websites for a specific industry are a good choice. Having your business listed with such directories makes it easier to get indexed in the major search engines and helps people find you online. There is nothing like this in Google. Keyword cramming is …

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Write about hits

But that doesn’t make that kind of content evergreen, as it is not relevant all year round. There are plenty of different ways to get links from local businesses, including hosting local events or even sponsoring a local sports team. Backlinks help search engine bots discover links to your …

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Fun with keyword density for now

The correct order of keywords will generally rank better as compared to the same keyword phrase in a different order. Detailed, in-depth, and informative content is likely to be linked to by other websites. When other sites write about a topic, they often link back to resources. By creating a …

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This story about rankings will haunt you forever

Simply, when you’re in a rush and using such a small device, speaking is much easier than typing your question out. According to Google, website loading speed is a very important SEO factor. Google takes page loading speed into account in their website ranking algorithm. Is your product / service …

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Search marketing implications related to organic links

The visual structure of your website is, in most cases, presented by the menu of your website. Of course, breadcrumbs and permalinks help a lot here as well, but these are not the things an ordinary visitor will take into account. The menu is. When search engines were first introduced …

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Top trends in javascript to watch

Every page of your website (if optimal) represents an opportunity to rank that page and dozens more when combined with SEO best practices. Whichever is decided upon, just ensure that the most authoritative and robust description exists on-site.If your eCommerce site offers an affiliate program, ensure that you do …

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