The basic premise is that a page will show up in search engine results because the website had mentioned the terms that were being searched for on the website page. Of course, many websites use the same keywords on the same page. Give your customers points toward free products. Be generous with the points, so it is easy for them to visualize cashing them in after a few orders. The points could be toward products or information, available only to those redeeming points, so customers feel special because they have access to those products. Another option is to throw in a freebie of some sort, with every order. Over the years many people have tried to game the system by creating content that is stuffed full of keywords in the hope that repeating their keyword phrases over and over again will in some way get them to the top spot of Google. While this tactic may have worked in the 90’s and early 2000’s it is time to put this to bed and stop creating content that is written solely for the search engines. These search engines have evolved and now recognise and reward natural language so the best piece of advice is to write naturally and for humans. In addition to storing the content of each page, Google also stores how its crawlers arrived on the page. In other words, it remembers the pages and websites that were linking to it. A link from one site to another is like a vote or endorsement for the credibility of the second website.

Let's follow onsite SEO best practise

There are simply no shortcuts in SEO anymore – you can’t just jam a random site on top of search results. It’s quite obvious that you Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! have to add share buttons to your blog posts. Websites without social buttons feel like they are still living in the pre-social media era. But just adding random share buttons or embedding all the possible options may not the best idea. This, like pay-per-click, can be expensive and may not benefit your website as much as you might expect. Spam too can increase for the same reasons, but with good filters in place, this can easily be managed.

More focus is put on metrics

Narrow down your focus – and you’ll avoid low conversion rates. Don’t duplicate title tags across your website, as this can negatively impact your visibility How is that a key advantage? You have to build relevance layer by layer to exist outside the wrath of “corrective” search engine algorithms.

Types of Site Changes That Can Affect SEO

Let’s say an earthquake happens in a remote region of China. The effect of such practices can benefit your site’s SEO enormously, making it firmly an issue for marketing professionals as well as IT. Fifty-six percent of Google queries show no paid ads at all, so if you’re counting on paid search to provide all of your visibility to searchers, you could be missing half your audience. According to Gaz Hall, a UK SEO Consultant : "Outreach to webmasters should be personalized. You can list reasons why you like their brand, think your brand would partner well with them or citing articles and other content they published are great ways to make them more receptive."

The more times the web mentions your business, the greater confidence Google has in your information

Link building happens when you manage to get more links to your website from other sites than your competition. In other words if the spiders and crawlers see that there is a link to your website in 500 blogs it will increase your credibility compared to a website that only has 10 links linking to it. However, The talk on Facebook is about Save Our Schools at the moment. consider that Google is judging the content of eCommerce websites similar to regular content sites. Maybe the project reeks of data drama (i.e., are we seeing too much dark traffic in analytics?). If you can’t budget for 6 to 12 months of SEO, you might be better off putting that budget somewhere else.