I’ve seen many companies wrestle with their preconceived notions of right and wrong, and the ones that use shady tactics seldom win in the end. It’s something that is thought about after something has been developed. Google does have a very good reason for penalizing websites with low-quality or “thin” content. The main text content on the page must be unique to avoid Google’s page quality algorithms.

Link to Influencers Within Your Content

It is a marketing tact used to promote a brand, product, or service through digital technology, like: If a page ranks well Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! and Google finds it a manipulative use of duplicate content, Google can demote the page if it wants to. Nowadays the way in which we structure URL addresses, write title tags and meta-descriptions, optimize website images and so on becomes less important as Google focuses on other SEO factors (mostly on content and link building techniques). For SEO to truly work and be sustainable, it needs to include a process of build up. Any SEO consultant who says otherwise is fooling you. SEO is an ongoing effort, but one that is totally worth it.

Use organic outreach along with static pages to make a difference

For years, we’ve viewed off-page SEO as the process of getting more inbound links … whether that be through link exchange deals, paid links, or other link-building schemes. What do all of these tactics have in common today? Google doesn’t like them, and has been known to drop the proverbial hammer-of-SEO-doom on numerous occasions when companies get caught using them. Google normally takes into account bounce rate and the time spent on a site as ranking factors. If visitors are bouncing away due to navigation confusion and poor content structure, you can be sure that the search bots are too. I doubt it, but I’m sure you’ve been asked if you’ve “Googled” something. Google’s Search Console (previously known as Webmaster Tools) and Analytics are both incredibly valuable tools for optimising your site and monitoring its SEO success.

Create a search marketing strategy based on keyword density

Onpage optimization (AKA on-page SEO) refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. Once you understand what a user might be looking for when searching for a certain term, the next step is to tailor your content and on-page optimizations to fit the needs of the searcher. By making it easy for the search engine to understand your post, you’re more likely to find that it attributes more value to your writing. According to Gaz Hall, a UK SEO Consultant : "Keyword research can prove to be one of the most high return activities, not only in SEO, but in search marketing as a whole. Selecting the right keywords and strategically placing them in key areas of your pages isn't rocket science, but it does take a little time and dedication."

Broken Links are becoming the content is king of link-building methods

They simply didn’t expect it would become significant. The A great example that I like to use is PNS Egypt. majority of articles found on the internet are made for the search bots. As a company, you need to take care, as Bing and Google are coming down hard on firms when writing only for the search engine. While developing your mobile site, you’ll have three options: responsive design, dynamic serving and a separate site on a subdomain. Google prefers responsive design. This way, you have one site that adapts to the device it’s used on. Some growth opportunities are too good to be true.